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Oh No! My House Isn’t Selling!

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unhappy home seller

Here at Property Brokerage, we see many a disgruntled home seller that listed with our competition to eventually come to us having asked their agent the following question several times—  “So how come my house isn’t selling and everyone else’s is?”

Deciding to sell your property is a big deal— then having to choose which real estate agency and/or agent to go with, marketing options and an acceptable price are all part and parcel of the process. As mentioned, the BIG question that so many sellers end up having to ask their agent is Why isn’t my house selling?

Possible Causes of the My House Isn’t Selling Issue

Is it a Pricing Problem?

  1. Plenty of people are turning up at open homes but no offers are coming through.
  2. You’ve received a few offers, but these are all about the same value but nowhere near your asking price.
  3. The property market has dropped since you initially listed, and you haven’t adjusted your price accordingly.

A Marketing Problem?

  1. Your photos are just awful or nonexistent and there’s no Virtual Tour
  2. Few people coming to view your home.
  3. Your online presence contains minimal description/information that doesn’t create buyer interest in your home.
  4. Your agent’s website receives very little traffic and he/she believes that online marketing simply means having your home listed online.

Open Home or Showing Problem?

  1. Potential Buyers cannot view your property at a time that suits them.
  2. Your viewing appointments are heavily restricted: (eg: 15 minutes with a 12-hour notice period).
  3. You are at home during property open homes (not the best idea).
  4. Your pets are a nuisance or intimidating as soon as anyone enters the home: (unsecured dog barks, cat leaps forward, etc).
  5. It is difficult for other agents to book appointments because your agent has no receptionist or answering service.

Home Staging Problem?

  1. Potential buyers cannot quite understand how to use the rooms: (odd furniture placement, room shapes, poor feng shui, etc).
  2. Distractions caused by too much clutter and/or mess for potential buyers to really see the house.
  3. You have very unusual or large collections, a shrine, or obvious weirdness on display (huge negative distraction)

Location Problem?

  1. Your home is located on a busy road, overlooks train tracks, your neighbour is a hoarder or is unfortunately in an unattractive area.
  2. Obviously, a not-so-good location is not something you can change— but refer to #1 PRICE as every location sells at the right price.

House Problem?

  1. You are repeatedly given the same negative feedback about your house from potential buyers via your agent/broker.
  2. Some problems cannot be fixed (lack of parking, allotment size, etc) — but refer to #1 PRICE as every house sells at the right price.

Timing Problem?

  1. Too many neighbours selling at the same time as you.
  2. It’s Christmas or the holiday season which may not be the best time to sell.
  3. Regulation changes have recently been introduced slowing down the market, interest rates heavily increased, etc.
  4. The market is extremely quiet with nobody selling property (not lately though).

Motivation Problem?

Lack of motivation due to not really needing or wanting to sell as you are merely testing the market? The result is that you don’t care what the market tells you because it simply doesn’t really matter. You want your price and if the market won’t meet it; that’s quite okay with you.

Most Likely My House Isn’t Selling Reason

Often, the main reason that YOUR house may not be selling is due to your real estate agent or broker. What are the tell-tale signs to look for?

  1. No feedback or updates on your own property
  2. Not regularly advising on what’s happening to other properties for sale in your neighbourhood.
  3. No new strategy suggestions or adjustments to the shifting market to get your house.
  4. Your agent/broker simply listed your house on the internet, expecting that it will sell itself.
  5. No understanding of the power of home staging.
  6. Non-existent or very weak real estate negotiation skills.

Market Value: The Giant Elephant in the Room!

Although the industry uses recent and comparable sales within the neighbourhood to forecast market value— the reality is that market value is whatever price a Buyer is prepared to pay meets whatever amount the Seller deems to be acceptable. However, bank valuation of a property can also play a key role in determining market value but is ultimately dictated by Buyers and Sellers.

What to Do If Your House Won’t Sell? Get a Free Market Appraisal

Want to sell your home? Call one of our Property Brokerage real estate agents for a free property appraisal or check our real estate suburb reports online for the latest real estate market prices in your area including both sales and rental market updates.

latest hervey bay maryborough real estate suburb reports
Each individual video-based suburb review is very easy to watch and understand. Check your suburb now!

Choosing Property Brokerage to Sell Your Home

How are we different? Property Brokerage is a Marketing Real Estate Agency that focuses primarily on selling property through professional real estate marketing strategies that work. What does that exactly mean for our sellers? More and less—

More of Everything Including Cold Hard Cash!

Sell With Property Brokerage— We’re the Hervey Bay Real Estate Agency That Offers

More of EVERYTHING That Sellers Need Minus What They Don’t Need! Find out more.

Pay On Success No Sale. No Fees. No Risk.

Pay On Success

Our Property Brokerage guarantee to you—
$0 Upfront Costs when you exclusively list and sell your property with one of our no sale no fee estate agents.

Pay only on a successful sale with Property Brokerage.
What’s included?
Premium Internet. Virtual Tour & Professional Photos. Photo Signboard. Professional Copywriting and much more.

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1 thought on “Oh No! My House Isn’t Selling!

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